What’s the Story?
Posted On July 20, 2015
As we like to say, we’re not your average sweet potato fry guys. The story behind Trinity Frozen Foods is pretty cool, and we’re proud of how we came to be the sweet potato “David” who’s giving the Goliaths something to think about. So, after getting a few questions from folks out there, we thought we’d share our story here.
We’re a bunch of sweet potato farmers, businessmen and food service veterans who love sweet potatoes and their frozen counter parts, most specifically sweet potato fries. We were baffled by the fact that the region of the USA that grows over 50% of the sweet potatoes and is the acknowledged lead supplier of the type of sweet potato that produces the best sweet potato fry (yes, you can really tell a big difference) did not have a sweet potato fry plant. And, the sweet potato fry plants that did exist elsewhere, were typically converted versions of other older, outdated plants, thus not well suited to do justice to such a wonderful food product as a sweet potato.
We set out to fix that void and in 2013, we assembled the best known team of engineers, food service experts and food craftsmen, then we created Trinity Frozen Foods, so that our families and yours can now have sweet potato fries like they were intended to be served. Grown in the best dirt, processed in a plant designed just to make them and built by the best sweet potato craftsmen in North America – right in the heart of North Carolina Sweet Potato Country.
We like to say our sweet potato fries taste like, well, sweet potatoes – pure and simple. And that’s how the chefs who use them like them – a clean canvas for their culinary artwork. That’s also how the folks who buy them like – tasting like a sweet potato fry should taste. And that’s our story, pure and simple.